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After 4 years, the PAGAP Summer Conference RETURNS in person on Thursday, June 15, 2023, at Kutztown University. The conference will run from 9:00 am to 4:00 pm.


  • 8:30 am - Check-in begins at the Academic Forum Building

  • 8:55 am - Welcome by PAGAP President Bettsy McKlaine

  • 9:00 am - Session #1: Beyond The Buy: 3 Strategies for Improving Your List Buy Performance, presented by Jamie Gleason, DD Agency, and Jack Klett, ETS

  • 10:00 am - Break

  • 10:15 am - Session #2: "Nobody Cares What You Know": Humanizing Recruitment and Making a Lasting Impression to Increase Admitted Student Yield in an Age of A.I. and Digital Saturation, presented by Robert Marco, West Chester University

  • 11:15 am - Lunch - Sponsored by Halda

  • 12:30 pm - Something Doesn’t Seem Right: How One Office Combatted Fraudulent International Documents, presented by Kittie Pain, Kuttztown University

  • 1:30 pm - Break

  • 1:45 - Cracker Barrel & Wrap-Up Session

Hampton Inn and Suites

15080 Kutztown Road

Kutztown, PA



Room rate for Wednesday, June 14

$125 with Code: KAP

deadline to book is June 1


(each institution should contact them directly for instructions on tax exempt form)

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Join colleagues for a pre-conference happy hour on Wednesday, June 14, from 4:30 pm to 7:00 pm!


Ozgood’s Grill and Bar

4 Lincoln Road

Kutztown, PA

If you plan to attend, please include this when registering for the conference.

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